1
Describe what you are measuring
Onboarding, a support interaction, a new feature, an event. One or two sentences.
Free tool · Net Promoter Score
NPS Survey Question Generator
Name the product, service or experience you are measuring and what you want to learn beyond the score. The generator returns the 0 to 10 recommend question plus follow-ups for promoters, passives and detractors. Free, no sign-up.
NPS survey question generator
How it works
Describe, generate, copy.
Three steps. No account, no template to fill in.
2
Set your goal
Optional. Why promoters recommend you, what frustrates detractors, how to improve retention.
3
Copy the questions
The NPS question, an open why, and follow-ups tagged by topic. Paste them into any survey tool.
Example output
Example questions from one run.
We ran the generator once with the input below and shortened the wording. Your questions are written for what you type.
- What product, service, or experience are you collecting NPS feedback on?
- Relationship NPS for a B2B invoicing SaaS, sent to account owners 90 days after they upgraded to a paid plan.
- What are you hoping to understand beyond the NPS score?
- Learn why promoters would recommend us and what is frustrating detractors enough to consider switching
On a scale of 0 to 10, how likely are you to recommend our invoicing platform to a colleague?#nps
What is the main reason for the score you gave?#loyalty driver
Have you run into any issues or frustrations while using the platform? Please describe them.#friction
What would make you less likely to consider switching to another invoicing tool?#retention risk
How well has our support team helped you since you upgraded? (1 = very poorly, 5 = extremely well)#loyalty driver
What to do with the questions
The score tells you who is loyal. The open answers tell you why. Upload them to Usercall to group the reasons behind promoters and detractors, with the quotes.
See voice of customer analysisMore free tools
Other question generators from Usercall.
Same idea, different format. Each one writes a short question set from the context you give.
Customer interview question generator
Open, non-leading questions for 1:1 interviews, written for your research goal and the people you are talking to.
Customer satisfaction survey generator
Scaled and open-ended CSAT questions for software products, support interactions and post-purchase feedback.
Customer experience survey generator
Questions for onboarding, support, checkout and other touchpoints, tagged by what each one measures.
Employee satisfaction survey generator
Pulse-check questions on morale, workload, burnout and trust in leadership.
All five in one place: free survey and interview question generators. Want a list to read instead of a generator? See NPS score questions.
Frequent questions
Frequently asked questions.
What is an NPS question?
NPS stands for Net Promoter Score. It is one standardized question: “How likely are you to recommend [product or service] to a friend or colleague?” on a 0 to 10 scale.
Promoters (9 to 10) are loyal enthusiasts.
Passives (7 to 8) are satisfied but unenthusiastic.
Detractors (0 to 6) are unhappy and at risk of churning.
What follow-up questions should I ask after NPS?
A good NPS survey does not stop at the score. Ask each group why.
Promoters: what they value and where to double down
Passives: what is missing or just okay
Detractors: what caused the frustration
The generator writes follow-ups for each group from your context.
When should I send an NPS survey?
After onboarding or activation
After a support interaction
At quarterly check-ins
After purchase or delivery
After a product update
Is NPS useful for SaaS or product teams?
Yes. NPS is one of the most widely used loyalty metrics in SaaS. Paired with follow-up questions it helps you spot churn risk, find advocates, pinpoint product gaps and source testimonials and referrals.
How many questions should I include in my NPS survey?
Three to five. The 0 to 10 question, one open why, and two or three follow-ups for your goal. Longer surveys lose respondents after the score.
Can I customize the tone or language?
Yes. Mention the tone or industry language you want in the context field, or edit the questions after you copy them. The generator gives you a starting point for your brand voice.
Can this replace full customer interviews?
Not entirely. NPS gives a fast signal but misses nuance. For the reasons behind the score, run AI-moderated interviews in Usercall and analyze the answers automatically.
AI NPS analysis