WHO ITS FOR:
Research & Brand Strategy Agencies
Deliver Deep Qualitative Insight. Without Timeline or Scale Tradeoffs
Research and brand strategy agencies are under constant pressure to move faster, cover more markets, and still deliver depth clients trust. Traditional interviews don’t scale, and surveys don’t go deep enough.
UserCall gives agencies a way to run real one-to-one voice interviews at speed—so you can say yes to complex briefs without adding headcount or cutting scope.
Why Agency Research Breaks Under Pressure
Even experienced agencies run into the same structural limits when qualitative work needs to move fast and scale:
- Interview scheduling slows fieldwork across markets
- Moderator availability caps sample size and depth
- Tight timelines force tradeoffs between speed and rigor
- Multi-category or multi-concept studies become costly and complex
- First-pass qualitative analysis eats days before insights emerge
- Clients expect faster turnarounds without increased budgets
UserCall is built specifically to remove these bottlenecks—without changing how agencies think about research quality.
Let AI Run the Interviews For You
Skip the calendar wrangling. With our AI-moderated interview flows, participants speak naturally—on their own time—and your guide gets followed every time.
- Create a flexible, voice-based interview guide
- The AI asks your questions and probes when needed
- Share a single link—no scheduling required
- Collect dozens of responses in just a day or two
It’s structured like a real interview. Just... without needing you to be there.
From Raw Voice to Real Insight—Automatically
Once responses are in, our AI turns every voice file into a clean, searchable, structured summary.
- Auto-transcribes with >95% accuracy
- Tags and clusters themes across interviews
- Highlights key quotes, pain points, and emotions
- Lets you search by keyword, topic, or theme
- Generates insight summaries and shareable reports
Instead of a pile of recordings, you get an organized, actionable synthesis—without touching a spreadsheet.
How Agencies Use UserCall
Agencies use UserCall across exploratory, evaluative, and strategic research. Eespecially when timelines or scale would otherwise limit depth.
🧭 Exploratory & Formative Research
Rapidly understand needs, motivations, and mental models across segments and markets.
📦 Concept, Product & Innovation Testing
Test early ideas, packaging, or propositions with real voice feedback—before committing budget.
🧠 Brand & Message Strategy
Pressure-test positioning, messaging, and creative language to see what truly resonates.
🌍 Multi-Market & Cross-Cultural Studies
Run consistent qualitative work across regions without local moderators or translators.
🔄 Multi-Category Deep Dives
Explore multiple categories or use cases with the same respondent—without extending timelines.
📊 Hybrid & Mixed-Method Projects
Use AI-moderated interviews alongside surveys or quant to add depth where numbers fall short.
What Agencies Are Seeing in Practice
“UserCall helped us deliver a multi-market qual study in half the time—without compromising depth. The client was impressed by both speed and rigor.”—Strategy Director, Global Brand Agency
“We stopped cutting sample size due to timelines. Now we scale interviews and focus our time on insight and storytelling.”
—Research Lead, Innovation Consultancy
Built for the Way You Actually Work
No scheduling required
Customizable guides
